LinkedIn celebrated its 10th anniversary not too long ago. There are now over 200 million professionals that use it for networking and employment opportunities. Although, the site generates more than $300 million in revenue each quarter, it didn’t have such a stellar beginning. Let’s go back to 2003 where Reed Hoffman launched LinkedIn in his living room. He asked his friends and colleagues to join the site. Initially, as few as 20 people signed up but by the end of the first month, there were 4,500 members in the network! LinkedIn grew itself by introducing job listings and tiered subscriptions. By going from a relatively static page to a dynamic website, LinkedIn is proof that any e-business can increase its revenue streams.
From Oh! To Wow!
Customers with deep-pockets overlook static websites with some basic information. They prefer to buy from online stores that create an amazing customer experience. An amazing customer experience starts by having the right look-and-feel. In real life, we dress up when we want to impress our significant other. Business websites can get it right by using live chat support software. Offered by WG Live Chat Software, the online CRM application transforms static websites into one which is dynamic and user-friendly. When users enter your website, they notice a chat box which automatically appears on the screen. The chat box displays a text-based greeting message and the logo/theme colors of your company.
Eliminate the Noise
What does LinkedIn have to do with live chat support software? Industry experts believe it will be the best interest of small business owners to advertise on social media. Promoted ads on tools like Facebook, Twitter, and LinkedIn help get content noticed by niche customers a whole lot quicker. Although, Facebook promoted posts and Twitter promoted tweets are commonly used, a growing number of e-businesses use LinkedIn ads to promote their content. Dan Slagen, SVP of Marketing at Nanigans, explains “There’s a lot of distraction on other social networks. People are there for reasons besides improving their businesses, or networking with other professionals. There’s no clutter on LinkedIn – members are there to do business.”
Write Strong Ads
According to LinkedIn, ads should highlight special offers, free trials or demos and include compelling call-to-action phrases. By using Try, Download, Request a Quote, or Sign Up, target audience will be prompted to click on the URL to your business website. Upon arrival, customer service representatives (CSRs) greet them and ask how they can be of service. Although, there is no compulsion to reply, many visitors start a one-on-one conversation within minutes. Research shows many appreciate the efforts of companies that strive to create a satisfying customer experience. Support chat software enables users to send instant messages that indicate what they need help with. All they have to do click on the chat button!
Enhance User Experience
Unlike social networks that compels users to wait for a response, live chat representatives give meaningful responses in real-time. Support chat software has a built-in web analytic feature which shows referral URL source and site usage. By looking at the referral source, operators get a clear idea of what users are looking to do on your website. They can resolve common search queries that relate to call-to-action phrases as well as go over company policies. Operators proffer customer support around the clock and in various languages including English, Spanish, German, and Arabic.
From Oh! To Wow!
Customers with deep-pockets overlook static websites with some basic information. They prefer to buy from online stores that create an amazing customer experience. An amazing customer experience starts by having the right look-and-feel. In real life, we dress up when we want to impress our significant other. Business websites can get it right by using live chat support software. Offered by WG Live Chat Software, the online CRM application transforms static websites into one which is dynamic and user-friendly. When users enter your website, they notice a chat box which automatically appears on the screen. The chat box displays a text-based greeting message and the logo/theme colors of your company.
Eliminate the Noise
What does LinkedIn have to do with live chat support software? Industry experts believe it will be the best interest of small business owners to advertise on social media. Promoted ads on tools like Facebook, Twitter, and LinkedIn help get content noticed by niche customers a whole lot quicker. Although, Facebook promoted posts and Twitter promoted tweets are commonly used, a growing number of e-businesses use LinkedIn ads to promote their content. Dan Slagen, SVP of Marketing at Nanigans, explains “There’s a lot of distraction on other social networks. People are there for reasons besides improving their businesses, or networking with other professionals. There’s no clutter on LinkedIn – members are there to do business.”
Write Strong Ads
According to LinkedIn, ads should highlight special offers, free trials or demos and include compelling call-to-action phrases. By using Try, Download, Request a Quote, or Sign Up, target audience will be prompted to click on the URL to your business website. Upon arrival, customer service representatives (CSRs) greet them and ask how they can be of service. Although, there is no compulsion to reply, many visitors start a one-on-one conversation within minutes. Research shows many appreciate the efforts of companies that strive to create a satisfying customer experience. Support chat software enables users to send instant messages that indicate what they need help with. All they have to do click on the chat button!
Enhance User Experience
Unlike social networks that compels users to wait for a response, live chat representatives give meaningful responses in real-time. Support chat software has a built-in web analytic feature which shows referral URL source and site usage. By looking at the referral source, operators get a clear idea of what users are looking to do on your website. They can resolve common search queries that relate to call-to-action phrases as well as go over company policies. Operators proffer customer support around the clock and in various languages including English, Spanish, German, and Arabic.
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